As we approach our one millionth tube video removed, it feels only right that we update everyone as to some new tech breakthroughs we’ve been working on.
The biggest news to report is that our digital fingerprinting / content identification system is working like gangbusters. We are currently implementing the program on 71 different tube sites. Essentially all the big tube sites are now being policed by our program. We have 5 more sites coming into the program in the next week or so and we have identified another 77 sites we’ll eventually be adding to our network. On top of that, we’re hoping around the new year to add “embed” sites to our network. These are sites that utilize pirate video hosts like Openload and VideoMega. Currently we’ve ID’d about 40 embed sites for starters. When it’s all said and done, we could have around 200 streaming video sites in our network.
Last month we worked hard to implement content identification for sites using the Google video products Webdrive and Picasa. We’re proud to say those are now fully supported by our tech. Last month we removed over 4000 Googlevideo files alone.
Our biggest “problem” is still that our tech identifies more infringements than we can possibly keep up with. We use human verification before sending off notices in order to make sure we aren’t harming affiliate/official/sponsor uploads and to make sure fair use is taken into account. We whitelist affiliate and sponsor accounts but unfortunately, not all our clients keep us updated on new accounts and many of them have no handle at all on their affiliate programs and who is uploading where.
Currently we’re still working down a backlog of over 200k hits we are verifying for our existing clients, we should be caught up completely before the new year rolls around. On top of that, our system identifies videos for copyright holders not yet utilizing our system as well. Right now we have literally millions of videos we know who the copyright holder is, we just don’t have the authority to request removal of those videos. We’re working with active and defunct studios to remedy this.
Because of our strategic partnership with AdultEmpire and Gamelink, any video-on-demand products uploaded to those sites are automatically fingerprinted by our software. However, that leaves out a big chunk of video whether it’s clip sites, webcams or just sites that don’t utilize VOD either at all or not for their newest videos. We want to start a big push for those types of sites to at least allow us to fingerprint their content. From there we can more accurately determine how much of that content is being pirated on tube sites.
We have fine tuned our fingerprinting tech to the point that we can identify content even if an uploader only uses a few seconds worth of your videos. This is really quite the achievement and something that no other product is offering.
To give you an idea how good our fingerprinting tech is, here’s a frame of video we were able to identify even though there was clearly some catastrophic pixelation problems when it was uploaded to a tube site:
This is how the entire video looked when played. Our system was able to correctly identify the scene and who it belonged to. It really was mindblowing that we were able to catch this. That’s how good this tech is.
Our other biggest milestone is that we’ve added same-day detection on over a dozen of the most popular tube sites. We can catch an infringing upload within hours of it hitting a tube and generate a notice to have it removed immediately. This was always our goal, getting to sameday detection. When we started with the fingerprinting technology, we were working on videos that had been up for years. Then we worked it down to months, then weeks, then days and now we are able to do it sameday. This will no doubt be a crushing blow to would-be uploaders as they find frustration in quick removals and rack up strikes on those sites that terminate repeat infringers.
Speaking of which, we’re seeing some sites simply dry up for new uploads because all their uploaders have been terminated for repeat infringement. Many sites are now just relying on past uploads from pirates from defunct or non-TDP client content owners or are being flooded with affiliates drowning their sites in 3-5 minute long clips. This is a major advancement in cleaning up these sites from pirate havens to actual sites that might be able to send sales to paysite/VOD companies.
However, it’s also apparent that the latest generation of tube sites isn’t bothering with the appearance of “user” uploads and are simply uploading videos themselves. These sites, operating out of Russia, Bulgaria and other Eastern Bloc nations, simply upload pirated videos themselves and try blackhat coding to evade being detected. Needless to say, our many contacts within litigation and law enforcement is making life harder for these sites as well, and will make lawsuits against these individuals open and shut. We would strongly caution advertising and payment networks from doing business with these types of sites.
We’re gearing up for the January tradeshow schedule and hope to meet with many new potential partners in our fight against piracy. Particularly the clip stores, webcam sites and paysite operators yet to get on board with our program.
Interested studios can contact us:
nate at takedownpiracy dot com
That’s all for now! Thanks for reading!